Asevi are a company with the family in mind every step of the way.  This is their brand new Baby fabric softener, developed with as you would expect - babies in mind.  The smell can be described like the smell of a new-born baby (or a soft delicate smell), whilst the delicate care because of the softener being hypoallergenic ensures that families can be assured that allergenic reactions minimalised.
Hypoallergenic.
1.5L bottle is 60 wash